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Tuesday, January 27, 2009

What are the successful list-builders doing differently

They are using squeeze pages to force new traffic to opt in to get into their web site. This is much stronger than just adding an opt-in web form on every page of your website. What is your new visitor conversion rate to opt-in to your mailing list? 5%, 10%? With a squeeze page that offers the only access to your web site, that number can range anywhere from 40% to as much as 80%, depending on the value of the information in your web site and the effectiveness of your squeeze page at conveying that information. Wow! Talk about a huge increase! 800% at the top end. Even if you are just getting 10 subscribers a day, imagine if that were 80 a day, with no change in your traffic! That is subscribers per month--do the math for the yearly number.

They utilize the power of numbers. They know that if they are getting 100 leads a day, they can track their advertising much more effectively and certainly faster, than you are getting 10 leads a day. They are willing to take extra steps to make those extra numbers happen.

They test everything they do. For more information log to: www.mailing-lists-profit.com. They know what sources convert at 10%, at 20%, at into subscribers. They know the cost-per-subscriber of every source they use. When you track things, they tend to improve.

They treat their subscribers as if they are worth money. What is your average subscriber worth? cents a month? What are you willing to pay for a subscriber that is worth 50 cents a month? How about a dollar a month? And you are struggling with paying 50 cents to get a new subscriber?

They are back ending their new subscribers. After the subscriber opt-in, the thank you page is a high-converting sales page. For more help visit to: www.confession-followup-marketing.com. It has been said that with the right thank you sales page, 100% of the opt-in cost can be recovered on the spot.

They are single-minded. It is far better to become highly successful at one or two sources of traffic than to be mediocre at 10 different sources. Become an expert at one source of traffic and the necessary conversion tactics for that traffic source. You see, one squeeze page may be highly effective at converting a particular traffic source, but lousy at another. Test different sources differently. Focus, focus, focus.

How Comprehensive Opt-In Email List Made simple?

Emails are frequently used to distribute newsletters, promotional mails, and various other kinds of material. To profit from this type of marketing strategy, you'll first need to build an opt-in list. A targeted opt-in list should include the profile of the email address owner. Here are some basic steps on how to create a comprehensive opt-in list.

1. Create a website. If you have a website, you can invite visitors to register with your website or sign your guestbook before leaving. The days of having to know code in order to create a website are over. Some website creator programs just require you to cut and paste, like that of WYSIWYG (what-you-see-is-what-you-get) software. For more details login on to www.mailing-lists-profit.com. Many hosting sites offer free simple to use website building software.

2. Set up a promotion or freebie. Offer your visitor something worthwhile in exchange for their email address, name and other limited personal information. Use Limited Time Only offers as an immediate call to action. You want to grab their attention and get them to act. Make the visitor aware that by requesting the promotion or freebie they're also agreeing to receive future emails from you.

3. Set up an easy opt-out option. When people know that they're not locked in forever, they're more prone to check out the offer by opting in. It creates a feeling of control and works on the same premise as a refund policy. Not satisfied, opt-out.

4. Write and write some more. Submit articles, write a press release, post in forums, start blogging, and visit social networking communities for starters. A great way to promote your site is through your signature file and writing quality content helps establish credibility. You can also go to www.confessions-followup-marketing.com. People are constantly looking for information on the web and when they obtain whatever they were searching for (answer, idea, knowledge) they will often follow links and/or research the author to get further information.

5. Be creative. Partner with a company that has a business similar to your own. Promote offline with a raffle or something and place an email address opt-in as part of the entry form.

Building a targeted opt-in list can take time, money and effort. People who choose to opt-in are usually in the market for what you are offering and thus, sales prospects. Obtaining a targeted opt-in list can dramatically boost your sales, so these tools are certainly essential.

E-mail marketing - how to make money online with your e-mail address and no Web site

The Internet has greatly opened so many opportunities to stretch a life. Many people buy domain names, hosting, and blogging, in affiliate marketing, writing articles and the creation of cash generation other ways. More people are looking for a quick stress-free way to make money without an online site. It is really possible, and it requires that you follow these simple steps, which is not exhaustive.

• Looking for a great free or paid information product and sell it. You get the idea now where I'm driving on Information Product Marketing. There are many free products can be found online. Do a Google search for Resell Rights ebooks and software and get loads of them. But because these products are free, they must be widespread and they may have lost their value over time. His left for you above find a very useful one for your niche market. I recommend you buy a good and useful product information. Take time to get a big, because most of them also come with bonuses, an additional advantage, even for you.

• Create an automatic e-mail. Now you have received your products, you must create an auto responder e-mail address. Why should you do this? Because it saves a lot of time in response to the request automatically. You can Sendfree and sign up for one month free trial version to the full auto-responder feature. Then create some sales letter of news and invite them into the new autoresponders and space them 2 to 3 days. The letter is a powerful weapon in your marketing arsenal to focus on them. It should be able to get people to buy the product / s from you. Add a guideline as Paypal payment as appropriate in your Letter To close your sale.

• Continue with high-traffic forums and start advertising. Not only do blatant advertisinmg, write articles and reviews. Reference to the need of the product or solution, which allows the consumer the problem. Then your auto responder e-mail addresses at the end of your article for inquiring minds on request for further information. This is how the sales letter you've created automatically, if they write to your autoresponders. Some forums could blacklist your e-mail autoresponders, in this case a special e-mail address just for marketing purposes, and create a holiday or instant message directing them to write to your autoresponders for more information. Although this could be a fairly lengthy process, but people will certainly write your responders when they really see the need to focus your product. Note that you are purchasing a large e-mail list, you can offer more products in the future. Spice up your campaign by providing a freebie. They will love you for that. You can use your phone number in your first letter, so your potential leads you will see how a real business person.

Always active in the promotion on forums with these simple techniques that you can also change, and you will earn good money online with your e-mail address and no risk-free site.

Reliable Software For Social Bookmarking

Social bookmarking is considered as a breakthrough in generating more traffic to a web site. The primary purpose of bookmarking is to post backlinks to your web site through enlisting in social bookmarking web sites. Recently, more people are recognizing its tremendous capability in generating traffic for free and its popularity among many internet users. Internet marketers are strongly encouraged to take advantage of the privileges of using social bookmarking for them to create new possibilities of gaining customers. You can join any social web sites where you can publish and eventually make your site visible to many internet users.

Bookmarks are categorized per tags, so expect to get a high targeted traffic from people who are looking for information on a specific tag. Social bookmarking also promises for a faster search engine indexing in just a couple of days. Unlike those internet marketers who spent thousands for search engine optimization tools, with bookmarking you do not spend a lot of money to generate more traffic to your site. You can create backlinks for free. Social bookmarking can be time consuming if you do most of the tasks of logging in, adding URLs, keywords and descriptions manually. Remember, this is a daily task and a social bookmarking automation software is something that you might need.

This kind of software can hasten your indexing tasks and increase your backlinks, too. Since bookmarking websites store bookmark links, many internet users utilize these web sites when they need information. If you are able to mark your advertising material, more registrants will recognize your material. Your friends and relatives may also bookmark your site so that it will be passed on to other people as well. Since social bookmarking has proven its potential as a useful tool to many online marketers, bookmarking softwares have invaded the market to cater to the needs of many online marketers.

If you intend to purchase this kind of software, you have to take note of some very important points. There are quite a lot of bookmarking softwares that are designed to spam bookmarking sites by creating multiple accounts using the same IP address. This action will have social bookmarking sites ban your accounts or even your IP address. So, when choosing a software, make sure that it is not a spam tool to avoid such problems. The software must also be compatible to bookmark any site because other softwares may have limited tools. In addition, be careful with highly expensive social bookmarking softwares.

This bookmarking software is in demand and so many companies also take advantage of this demand. So, do careful researches before you purchase. Surely there are reasonably priced bookmarking tool in the market that can offer you with the best deals to go with the package. You have to know whether they can offer you with all the important features that you need for bookmarking. Serious online marketers must realize the importance of bookmarking to their business. You just need the right information to get the right tools for you to execute a highly successful online business.

5 Myths About Email

It is a well known yet largely ignored fact: email is far from safe. As business owners and consumers, we compromise our safety because of email’s ease and efficiency. As a result, we continue to put our privacy, security and even our identity at risk when we exchange sensitive information via email.

The Founders and developers behind the SenditCertified ePackage™ would like to take this opportunity to debunk some facts about email that have long been overlooked or worse, misunderstood. Here are five myths about email use:

1. When I hit send, my email goes directly to its intended recipient.

When you hit the send key, your message can "bounce" from node to node and server to server, multiple times before reaching the recipient (a recent test trace indicated 16 hits for one simple email). Each time your message interacts with one of these new computers and servers, a copy may be retained and stored there – this is referred to as ‘store and forward’ technology.

2. While my email is traveling thru the Internet, it is secure.

Despite best efforts and assurances by some vendors, the Internet is fraught with vulnerabilities. Should the content of your message be confidential, there is no guarantee that it will not be intercepted during its travels by one or many criminal elements, using literally hundreds of technology tools readily available on different Internet sites.

3. As long as I keep a copy of my original email and attachments, I will be in compliance with any request for e-disclosure.

More than 25% of current court cases require the re-production of specific email messages, and that percentage is increasing every year. The new regulations regarding email retention and reproduction are more complex than could ever be explained here. However, past court cases have proven that if a company can’t reproduce emails pertinent to a given case, in a time-frame dictated by the court, the court can assume the information contained therein must be unfavorable to the company’s position, and render an automatic guilty verdict against the company and its involved employees.

4. Anything my attorney and I communicate via email is covered by the attorney/client privilege.

The rules governing attorney/client privilege have been forced into review, specifically due to the advent of email. At this moment in time, a final judgment on the interpretation of the rule has not been issued. However, it has been ruled recently that because the Internet is ‘public’, any discussion or information communicated via email between an attorney and his/her client is not covered by the privilege.

5. I can delete email records as I see fit, even if they involve confidential company information.

Regulations on email retention are very specific and vary depending on the application and content of each email. For example, emails containing financial information may need to be kept for varying periods of time, from 3 – 7 years. Any company not enforcing a strict retention program on their employees, for each type of email, is leaving themselves open to damaging litigation.

It is clear that just as the Internet continues to grow and develop, so do email regulations; and this relatively new mode of communication is extremely vulnerable. The goal of a SenditCertified ePackage™ is to secure your communication and protect your business. The company’s goal is to provide simple access and ease of use with their new technology. They have created a solution that requires no software to load or maintain, while simultaneously providing the most secure transmission and highest level of encryption available. For more information visit: www.SenditCertified.com.

Email List Management For A Well-managed Database

If you are running a business on the internet or you are a web site owner, it is very crucial for you to have a reliable service for your email list management. As per previous experiences of internet marketers, many have failed to keep or maintain their mailing list due to poor email list management. Their entire mailing list was ruined and so they lost the email addresses of their subscribers. Apart from this, previous email list management services were not CAN-SPAM compliant and they negatively affected the list building efforts of internet marketers. Thus, the best email list management service must be completely CAN-SPAM compliant.

Every successful internet marketer has an email list. The number of people on your list can somehow signify how successful you are in your business. If you are regularly sending email to a number of subscribers it is but proper that you have an email list manager to ensure that your database of email addresses is secured. As you expand your business, you might rapidly increase your email list, too. With the possible increase in subscribers, you might overlook duplicate email addresses or invalid email addresses from your list. It is important that your email list management service provider has a good working relationship with major internet service providers and email service providers.

This is to guarantee uninterrupted email deliverability to all your customers. These service providers must be able to attend to your needs as soon as problems occur. If your email list management service provider has a good relationship with the internet service providers, somehow they will be able to guarantee that your messages are sent to about 97% of subscribers in your email list. If you are a seller, it is a bad situation when you are sending to about 10,000 email addresses with 2,000 duplicates and 1,000 invalid email addresses. To avoid such dilemma, an email list management software can help you on this one.

Selling to legitimate customers must be your main goal. Your hard work will be put to waste if your emails are not sent to your target customers appropriately. As mentioned earlier, email list management service must make sure that your email campaigns are equipped with the best anti-spam technology. This will check if your email message will appear to be spam because it might only get filtered once you send it out. If your email list management service provider has strict anti-spam regulation, they will be able to spare legitimate customers from poor deliverability of their email messages due to spammers.

The art of managing email list is something that is very essential to every internet marketer. There are helpful softwares in the market that can actually do this list managing for you, among other valuable services that they can offer. It is quite a relief for many internet marketers if they are backed-up with a good email list management provider especially when technical support service is easily available anytime and every time. You will be very lucky to find your self a list management provider that can perform all these tasks for you at a very reasonable cost.

Email Marketing Software for Costume Jewelry Sellers

Email marketing software will boost your sales and bring your costume jewelry business to greater profit levels and higher business achievements. Whether you are selling costume jewelry in a store, in the market, in your home, at the beach or in a kiosk at the mall, email marketing software will allow you to stay in contact with people interested in your products and, therefore, be the engine that drives your repeat business. The key is gathering a contact list of interested parties and then putting together an email marketing software campaign.

It's quite easy to do, as email marketing software is set up to create professional campaigns that take minutes to put together. It's simply a matter of uploading images of your products into your account and cutting and pasting your written content into the given text fields. This will allow you to send out promotional campaigns to customers that you have labeled "preferred"; or to send out a newsletter detailing which malls you have opened up in, or when and where your next sale is going to take place.

Here are a few tricks to think about when setting up your email marketing software to create a campaign: Do not put too many pictures of your products without also balancing those images with text content. Also, try not to use too much bolding, italics, and capital lettering in the body or subject line of your email. Symbols like dollar signs or exclamation points in your subject line should also be avoided. All these techniques, typically used to attract attention, also end up attracting spam filters. If you overuse them, your email will not go into your readers' inbox, but rather into their spam or junk mail folders.

When you are ready, click a button to schedule your email marketing software campaign, and it will automatically go out to the people on your list at the date and time you choose.

Now that your email marketing software campaign is finished and has arrived in your customers' inbox, you will be able to track which of your clients were interested in your marketing campaign. One of the wonderful things about an email marketing program is that it can track 'clicks', and 'opens.' This gives you a percentage breakdown and analysis of which of your customers are opening and clicking on the promotions you have in your email. Also, by adding a 'forward to friend' button, you will be able increase your mailing list, and have a greater chance to have more customers.

Email marketing software will bring your costume jewelry enterprise to new heights, and perhaps even expand your business into franchising. By helping you design a campaign that shows off your beautiful work, email marketing software will bring you loyal customers and repeat business, which will help you reach your business goals. Email marketing software is a must for any small business.